| DURATION |
1 day |
| DELEGATES |
4 people |
| OVERVIEW |
A workshop with plenty of hands-on experience and exercises covering:
• The use of new media for effective communication
• Reputation management
• Website
• Blogging
• Podcasting
• Vodcasting
• Social networking sites such as Facebook |
| AIMS |
If you would like to understand how best to make the most of ‘new media’ to communicate with your constituents, this course will bring you right up to date. Whether you are a local councillor or a national politician, you will gain a real insight from Mosaic Publicity’s media trainers into how to create engaging text, audio and video for use on your own website or on social networking sites. We’ll also show you some interesting examples of how politicians are using blogging, podcasting and vodcasting to best effect. Plus we will show you how to monitor what ‘citizen journalists’ are saying about you, in order to manage your reputation. |
PROGRAMME
|
|
| 9.30am |
Welcome, introductions and outline of the day
|
| 9.45am |
Using new media to communicate effectively |
| 10.30am |
Reputation management, monitoring forums and blogs
|
| 11.00am |
Refreshments
|
| 11.15am |
Blogging – how to create a blog, plus examples
|
| 1.00pm |
Lunch
|
| 1.30pm |
Podcasting and vodcasting - demonstration
|
| 3.30pm |
Refreshments
|
| 3.45pm |
Social networking
|
| 4.30pm |
Questions and close
|
| |
Sample course programme. Timings are approximate |