strategic, experienced, creative
 

New media for politicians

 
DURATION

1 day

DELEGATES

4 people

OVERVIEW

A workshop with plenty of hands-on experience and exercises covering:

• The use of new media for effective communication
• Reputation management
• Website
• Blogging
• Podcasting
• Vodcasting
• Social networking sites such as Facebook

AIMS

If you would like to understand how best to make the most of ‘new media’ to communicate with your constituents, this course will bring you right up to date.  Whether you are a local councillor or a national politician, you will gain a real insight from Mosaic Publicity’s media trainers into how to create engaging text, audio and video for use on your own website or on social networking sites. We’ll also show you some interesting examples of how politicians are using blogging, podcasting and vodcasting to best effect. Plus we will show you how to monitor what ‘citizen journalists’ are saying about you, in order to manage your reputation.

PROGRAMME  
9.30am Welcome, introductions and outline of the day

9.45am

Using new media to communicate effectively

10.30am Reputation management, monitoring forums and blogs

11.00am Refreshments

11.15am Blogging – how to create a blog, plus examples

1.00pm Lunch

1.30pm Podcasting and vodcasting - demonstration

3.30pm Refreshments

3.45pm Social networking

4.30pm Questions and close

  Sample course programme. Timings are approximate