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Video as part of an integrated marketing campaign

Adding original video content is a good way to increase engagement in digital marketing. Visual marketing can encourage social sharing…

Sharing is
caring

If you are in the care sector, perhaps running or marketing a residential care home, or supplying relevant services…

Educationalists embracing the power of video

Whether choosing a school, college or university, parents and prospective students are increasingly looking at more…

New to shooting video?

Experienced communications’ professionals will tell you how amazed they were that it ‘took so long’ to film that ‘little’ three-minute video…

The importance of key messages

When undertaking a proactive or reactive media campaign you should consider planning five pertinent points or ‘key messages’…

Five things to avoid on social media

The majority of us use social media on a daily basis, whether for business or in our personal lives. It’s important to remember…