MOSAIC
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Taking a strategic approach to web design
If you’re commissioning a new website, you need to start by having clear strategic objectives about what you’d like your visitors to do once they reach your site.
Top tips on how to write a winning award entry
There is nothing better than being recognised by the industry or community you are based in for the hard work you do, so what better way to be acknowledged than by winning an award…
Mosaic’s top tips for successful PR
Here at Mosaic we have found time and again that the key to successful PR is to employ creative people who have excellent track records either in PR or journalism and who never...
How to keep control of your website
It’s a situation we come across all too often, a business losing control of its website. How does this happen? Generally a web design company has organised registration of the...
10 top tips for writing captivating website
As I’m sure you know it’s important to fill your company’s website with interesting and relevant content to show potential clients and customers what you’re all about. We all...
Ensuring your video performs to its fullest potential
In previous blogs we’ve discussed the importance of professional video in integrated marketing campaigns and why the first 30 seconds of those videos matter most. Now it is time...
Why are the first 30 seconds of a video so important?
Much like any form of web based media, it is so important to capture the attention of the viewer. Videos are no different. Unless you’re watching a music video or a film, chances...
Sharing is
caring
The new Care Act means individuals will have far more choice over how they purchase and receive care. If you are in the care sector, perhaps running or marketing a residential...
Video as part of an integrated marketing campaign
Adding original video content is a good way to increase engagement in digital marketing. Visual marketing can encourage social sharing, meaning more exposure and awareness. Video...
Educationalists embracing the power of video
Whether choosing a school, college or university, parents and prospective students are increasingly looking at more than just the traditional prospectus and web pages....
New to shooting video?
The importance of key messages
Five things to avoid on social media
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