Community engagement and market research
We provide services to help you engage with your target audiences through public consultation, focus groups and market research. Whether you need to consult a community or key stakeholders on a development, new product innovation, or require feedback on branding and design we can help.
Community engagement services
Mosaic has managed the communications around a wind farm project, facilitated focus groups for the NHS and Newsquest, created videos for UK Power Networks documenting the impact of their stakeholder engagement events and created public consultation websites for new property developments.
We can assist with:
- Public consultation events
- Focus groups and market research reports
- Community relations and engagement
- Engaging with harder to reach communities
- Public relations
DP World London Gateway
During the development phase of DP World London Gateway, a port and logistics park in south Essex, Mosaic was commissioned to create a strategic community engagement plan to position DP World London Gateway at the heart of its local community and reinforce positive benefits.
We have worked with
Related services
Get in touch to discuss your project
FAQs
What is community engagement?
Community engagement is a process that fosters communication, interaction, and involvement between an organisation and the communities it serves. It entails various methods and activities aimed at establishing and nurturing positive relationships with community members while understanding and addressing their needs and concerns.
What is the main focus of community engagement?
The main focus of community engagement is to build and maintain a positive rapport between an organisation and its community or stakeholder groups. This is achieved through active dialogue, collaboration, and involvement in local activities, which in turn helps in better understanding the needs and opinions of the community, facilitating better decision-making and creating a sense of ownership and partnership among stakeholders.
Why is community engagement important?
Community engagement is crucial as it helps organisations stay attuned to the needs, concerns, and perceptions of their audience. Engaging with the community can lead to better project outcomes, enhanced reputation, and stronger relationships with key stakeholders. It's a way to gather feedback, foster transparency, and create a sense of inclusivity, which can significantly contribute to the success and acceptance of an organisation’s initiatives within the community.
How does community engagement contribute to market research?
Community engagement aids in gathering firsthand insights and feedback from the target audiences, which is invaluable for market research. It helps in understanding market trends, consumer preferences, and the effectiveness of existing strategies, which can be instrumental in making informed decisions for product innovation, branding, and design.