The Stow Maries Great War Aerodrome is a WW1 military aviation museum near Maldon, Essex. It is Europe’s largest surviving World War I aerodrome and is now a visitor attraction featuring a century of history, a trip back in time and vintage flying events.
Mosaic was asked to create a brand identity for the aerodrome, a new website and associated marketing materials to position Stow Maries as a unique attraction for both families and history enthusiasts alike to enjoy.
Branding & Design
Our designers created the Stow Maries logo to reflect the strut-braced wings of a World War I Sopwith Camel fighter plane – an aircraft which was once found at the aerodrome during the war. The logo is an accurate representation of the aircraft even down to angle of the wings in relation to the plane body.
Pilot’s Flying Log Book: To provide visitors with basic information about the aerodrome on their arrival, Mosaic devised and created a booklet based on a Pilot’s Log Book which would have been used by pilots based at Stow Maries during WW1.
Guide book: Mosaic worked alongside the team at Stow Maries to write and design a Guide Book to provide visitors with detailed information about the history and buildings on the site.
Leaflets: We were asked to design and write two leaflets to help promote Stow Maries to two audiences – the general public and coach trip operators.
Original design and carefully considered imagery to reflect visitor experience of ‘stepping-back-in-time’. Features include:
On brand and responsive design
Event listings & ticket purchasing
Photo and video galleries
Latest news ticker tape
The role of volunteers at Stow Maries is vital and capturing their enjoyment at helping to develop the site as a visitor attraction was crucial in attracting more volunteers. Mosaic’s video team captured the unique essence of the location and the work being undertaken by the venue’s supporters.
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