CONSCIENCE MARKETING

Embed Conscience Marketing® into your activities  

In a world overflowing with products, brands, and messages, it's vital to market with intention and integrity. Here at Mosaic, we prioritise value-driven strategies that align with your brand's core values and resonate authentically with your audience.

5Cs of Conscience Marketing®

Our unique methodology focuses on the 5Cs of Conscience Marketing®. Instead of pushing for the hard sell, we explore what your brand is doing for your Customers, the Climate, your Colleagues, your Community and your Credentials.

We can either create your marketing strategy and associated action plan based on our innovative approach, or this can be incorporated into your existing marketing strategy. 

Customers

We will help you define your brand’s deeper purpose beyond profits, enabling your customers to understand the motives behind your campaigns. This will help you to foster trust and build lasting relationships.

Climate

We will work with you to identify how to promote your organisation’s eco-conscious approach, using the most sustainable methods, from eco-friendly print and packaging to digital campaigns to promote environmental awareness and activities.

Colleagues

Ethical marketing begins with the people who make your brand what it is. By identifying ways to involve them, your team members will become your brand ambassadors who live and breathe your core values.

Community

We can help you design and implement marketing campaigns built around your community commitments, from charitable endeavours to volunteering, and from partnerships to sponsorships, as well as raising awareness of social issues.

Credentials

In a world flooded with greenwashed promises, having verified credentials can set your business apart. We can identify opportunities, from environmental awards to accreditations, accolades for use in case studies and associations to join.

Related services

Get in touch to discuss your project